Colorado Native
This beer stands out from among the
beer brands with its crisp natural look. The packaging has a textured feel and
looks like it was printed on the printing press. The color and the mountains of
beer change with each flavor. The type is bold clear and goes well with the
natural theme. Colorado Native beer is brewed using water from the Rocky
Mountains and the images keep with the theme. The letter C at the top comes
from the Colorado flag is a nice touch showing the beers Colorado pride. Each
of the beers has the same image of a bird on it though the location might
change. The background image might change but you can always tell they go together
based on the typeface, and other smaller details on the packaging. The colors
are fun and stand out amongst the other beers it will sit next to in the
stores. I think overall the bottle design is successful.
Meredith Cahill
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